Orphan Page

SEO term

01 Definition

Orphan Page meaning: A page on a site that no internal links point to, making it hard to discover.

An orphan page exists on a website but is not linked from any other page on that site. Because crawlers mostly follow links, orphan pages are hard to find unless they appear in a sitemap or external link. They often miss out on internal link signals that help ranking.

Also called

orphaned page

Why it matters

How Orphan Page fits the work

Pages with no internal links are easy to overlook and rarely get crawled or ranked well, so finding them lets you connect them into the site.

In context

A crawl found 15 product pages with zero internal links, so we added them to the relevant category menus to make them discoverable.

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Practical note

Compare your sitemap or crawl of all URLs against pages that receive internal links; the gap reveals orphans that need links added.