Rich Snippet

SEO term

01 Definition

Rich Snippet meaning: Rich snippet is the older name for an enhanced search listing with extra details.

Rich snippet is the earlier term for a search listing enhanced with extra details such as ratings, prices, or images from structured data. Google now groups these under the broader label rich results. Many people still use rich snippet to mean the same thing.

Why it matters

How Rich Snippet fits the work

Knowing that rich snippet and rich result mean nearly the same thing helps you follow older guides and current Google documentation without confusion.

In context

An older tutorial called the star ratings under a listing a rich snippet, which Google now labels a rich result.

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Practical note

Google retired rich snippet in favor of rich results, so prefer the newer term when reading current documentation. The underlying idea is unchanged.