01 Definition

Long-Tail Keyword meaning: A specific lower-volume search phrase that often signals precise intent.

A long-tail keyword is a comparatively specific query usually made of several words or focused on a narrow need. Individual volume may be modest while intent can be strong.

Also called

long-tail queryspecific keyword

Why it matters

How Long-Tail Keyword fits the work

Groups of long-tail queries can bring qualified traffic and reveal detailed audience needs.

In context

The article ranked for the long-tail keyword best CRM for a five-person agency.

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Practical note

Long-tail does not simply mean long wording; it describes the less common portion of search demand.