SEO & Search terms
Organic search, crawling, indexing, rankings, and technical optimization. Browse plain-language definitions and practical context below.
Terms in this topic
Alphabetical order-
Finding dead links on other sites and suggesting your working page as a replacement.
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An HTML tag that names the preferred version of a page among duplicates.
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The preferred version of a page when similar URLs exist.
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The process of choosing one preferred URL when the same content is reachable at several addresses.
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A two-letter top-level domain assigned to a specific country or territory.
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Majestic's score predicting a site's link influence based on the quantity of backlinks.
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How easily AI answer engines can quote and attribute a piece of content.
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Building page content in the browser using JavaScript after an initial load.
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Cloaking shows search engines different content than human visitors see.
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When separate sources mention two entities together, suggesting a topical relationship between them.
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The repeated appearance of specific words near a brand or link across the web.
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Commercial investigation is research before buying, comparing options and reading reviews.
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The gradual loss of traffic or rankings a page suffers over time.
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How current and up to date a page's information is, which can affect some rankings.
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A central section of a site that organizes related content around a single theme.
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Reviewing and removing or improving low value pages to strengthen a site overall.
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A link placed within the body text of content, surrounded by relevant words.
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Google's set of user experience metrics for loading, interactivity, and visual stability.
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How easily search engine crawlers can reach and read a site's pages.
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The number of pages a search engine will crawl on your site in a given period.